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January 31, 2006
Startups like logo on laptop ads
Over at CNET there is a story about the popularity of colorful laptop covers and vinyl “skins” that enable users to boldly brandish their name and logo, instead of Sony's or Dell's.
The skins are popular with European startups running low-budget market campaigns, it seems.
Rodrigo Sepulveda Schulz, is promoting his latest startup, vpod.tv whenever he flips open his laptop.
As does someone from Martin Varsavsky’s latest startup, FON, an alternative telco.
They turn to Aspoke.com, an Ireland-based vendor of laptop covers. It was launched by Antoin O Lachtnain, an IT and telecoms consultant whose company is called Digital Messenger. It is not high-tech and there is lots of competition in the customize-my-gadget market, but Aspoke is interesting because of its customers.
Read - Yearning for color on laptops
Posted on January 31, 2006 08:06 AM | Posted to Hardware | Permalink
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» vpod.tv gets a nice promotion on the Alarm:Clock euro blog from vpod.tv
The A:C as its better known, is a premier source of information for the venture capital community. We were featured on it last week, as Rodrigo was promoting his latest marketing trick on his blog: a laptop skin that [Read More]
Tracked on February 4, 2006 05:29 PM
