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April 04, 2006
FT.com's Bid For a Permanent Place On The Desktop
Today FT.com, the website for the British business paper The Financial Times, announced it is making a desktop client available that reads news feeds and is permanently displayed on the user's desktop. This just proves that Pointcast, for those of you that remember Pointcast, was right about how we would consume news on the Internet. Not that it means much when you have the right idea almost a decade too early.
A screenshot of the FT.com desktop news demo.
Of course, if you're a user of Netvibes, Bloglines, MyYahoo, or similar application, users can just subscribe to FT.com's RSS feed on their own. The offering shows that FT must believe that there are a lot of people out there that are not able or willing to set up their own RSS feeds and so they've made the RSS client software available. It's also a new ad channel they'll be getting.
FT.com is using software from a British startup called Skinkers, which recently tapped New Media Spark for capital.
Read -New Media Spark Slips Skinkers (a:c euro)
Read - FT.com break desktop news (press release)
Posted on April 4, 2006 01:29 PM | Posted to | Permalink
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