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August 29, 2006
More Cash For Online Shoe Shop Sarenza
As sister-site alarm:clock has been pointing out online shoe stores are a "bright lite" among ecommerce ventures these days. It also seems to be the case in Europe. France's Sarenza, which sells sometimes hard-to-get, trendy, and well-known brands of footwear, has taken on €4M in new capital, just a few short months after raising €2.5M from Galileo Partners and business angels. It's first round was announced in December.
Clean, Clear Web Design And Shopping By Brand Is The Mode At Sarenza
Francis LeLong, Co-CEO of Sarenza said that sales in France are growing faster than it expected, which inspired the team to raise new capital to "consolidate" its position in France, and to begin to expand into the UK and Germany. The firm's marketing chief said that it will be "adapting" the model it established in France as it crosses borders, working with local ecommerce partners in each country as it goes along.
For this round SGAM (Societe Generale Asset Management) joined Galileo in leading the round. SGAM said that Sarenza is ahead of its competition in a statement explaining why his firm's VC funds were allocated to the startup.
Read - SARENZA.COM, leader de la vente de chaussures sur Internet en France, lève 4 millions d’euros auprès de SGAM et GALILEO PARTNERS (vecteurdimage)
Read - 8 mois après le précédent, 2nd tour de 4M pour Sarenza (chausson finance blog)
Posted on August 29, 2006 05:24 AM | Posted to News And Updates | eCommerce | Permalink
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