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October 17, 2006

German TV Takes Stake In Social Networking Startup

ProSiebenSat1, the same German TV broadcaster that just a few months ago took a stake in Myvideo.de, a German version of YouTube, has now taken a stake in Lokalisten.de, an invitation-only social networking site targeted at the youth market -- actually the PR said that it was targeted at the "myspace generation".

There was no disclosure on the amount paid for the 30 stake acquired. ProSieben said that it likes Lokalisten because it brings together "two opposites", on the one hand "a mass market" - it has 375K users - and on the other "individuality and interactivity".

The web startup was seed funded by the Samwer brothers' European Founders Fund and launched just in May.

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Read - ProSiebenSat.1-Gruppe treibt Expansion im Internet .. Beteiligung am Social Network "Lokalisten"

Posted on October 17, 2006 01:57 PM | Posted to News And Updates | Web 2.0 | Permalink

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