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October 12, 2006
Revver Signs Big Deal With Sky For FameTV
This is a pretty exciting deal. Come November 6th, the online video sharing site Revver will launch in the UK on FameTV, part of Sky Digital Network. This may become the seminal case of user-generated content meeting the small screen. FameTV will screen Revver videos and pick candidates Pop Idol style.
Users vote for their favorites through SMS which they are charged a fee for, and as expected, you get to share the revenue generated by the votes on a 50/50 basis with Revver.
The lure here is that any jerk can become rich and famous from a viral video as the broadcast promotion will feed more views of a video.
View - http://blog.revver.com/?p=289
Posted on October 12, 2006 01:54 AM | Posted to Interactive TV | Permalink
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