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May 14, 2007
London's Digital Photoraphy Review Bought By Amazon
Amazon has bought London-based Digital Photography Review for an undisclosed price. This is an interesting deal as it seems Amazon is looking to acquire blog readers. Of course, Amazon already has its own reviews of digital cameras so it is really buying traffic. Dpreview.com has plenty of that as it claims 7M unique visitors (over 22M sessions) who read over 120M pages. Plus it says that while it doesn't track its forums traffic, it believes that the numbers there would double its site traffic stats. The company was founded as a hobby in 1998 by Phil Askey.
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Posted on May 14, 2007 04:33 PM | Posted to | Permalink
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