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June 04, 2007
Berlin Startup Fits City Tours Into Little Red Multimedia Box
A multimedia city tour guide in a little red (200 gram) box called Cruso is the brainchild of a Berlin based startup called Dreifach Einfach (Triple Easy). Its impressive startup story was in the German press this week as the firm opens its first guided tour in-a-box rental outlets.
The gadget and related services were three years in the making - the battery life thing had to be solved. It now supports buying etickets, as well as providing directions (GPS), and audio visual information about sights in Berlin.
It beats walking around with a Lonely Planet guide and wrestling with maps, says the Tagespiegel.
The startup employs 20 and has raised €550,000 in capital, as well as a strategic investment by Dorazil the company that manufactures the firm's electronic devices.
According to Tagespiegel.de the founders say their venture has an €8M valuation, priced by a US firm that recently tried to acquire it. The founders aren't selling... yet.
Read - Die Stadt In Einer Hand (tagespiegel.de)
Posted on June 4, 2007 06:50 PM | Posted to Early stage | Permalink
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