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September 20, 2007
After The Launch Let Down - What To Do About It
Over at Blognation Germany, Markus Spath has written about the after launch let-down and what Web 2.0 founders are experiencing on the way to cracking a real market for their products. It's a common dilemna and not just for Web 2.0 entrepreneurs, if our discussions with pioneering-type tech founders over the years are anything to go by.
Spath says that if you know what to expect, or what is feasible, it could be less frustrating. He offers a link to stats from the creators of mite, an online time-tracking application, which he describes as "an almost paradigmatic example of a small but dedicated startup and probably the most 37signal’ish team from Germany".
Taking a look might help Web 2.0 founders - and maybe some of their backers - to "manage their expectations."
Another resource to add to the mix is a new blog called Kitchen 2.0 from social media marketer and software developer, Gary Reid in the UK. Topcis include how to use RSS, social bookmarking, and corporate blogs to win new customers. It is worth a regular read.
Posted on September 20, 2007 06:54 AM | Posted to Being European | Permalink
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