« Applied Materials Buy Italian Solar Cell Equipment Maker for €225M | Main | Fuel Cell Startup Raises £2M »
November 26, 2007
Alt Energy Consultancy Semplice Attracts Venture Finance
Semplice Energy Limited, a systems integrator of the green energy kind, has raised $1.23M from BIP Fund, a recently established Bahamas-based VC business. Semplice consults the likes of McDonalds, Tesco, and Mothercare on how these organizations can deploy new lighting solutions, or adopt cutting edge voltage and power management soluutions, even use wind power to save money and use renewable energy systems to reduce electricity consumption and CO2 emissions. It then manages the ensuing projects.
Due to our limited resources at the alarm:clock euro, we did not have time to determine if Semplice is actually devloping its own hardware, in addition to sourcing gear from third parties.
We figure that this startup will find plenty of potential customers. The news we read in our feeds and in news aggregators suggests that corporations are indeed looking at savings, but also the PR effect, and sustainability points they get from adopting greener energy strategies.
We know from another startup, Asset4 in Zug, Swtizerland, that stock market analysts are starting to rate publicly traded companies that can demonstrate sustainability in their operations more highly.
View Semplice
Semplice Energy Secures Investment Funding
Thursday November 22, 3:00 am ET
BIP Fund (I) Limited Partnership Invest in Semplice Energy for Continued Company Growth
READING, England, November 22 /PRNewswire/ -- Semplice Energy Limited, a leading provider of green energy solutions including advanced energy saving and renewable energy systems to reduce electricity consumption and CO2 emissions, today announced it has secured US$1.23 million in funding from BIP Fund (I) Limited Partnership, a Bahamas based venture capital business.
Semplice Energy has recently been expanding rapidly with a strong customer base including McDonald's, Mothercare, Tesco, The National Trust and The London Fire Brigade. The investment capital will be used to fund future company growth, drive industry initiatives and expand research and development activities.
David Johnson, investment adviser to BIP and a director of Semplice said "We are delighted to have made this investment. We are very impressed by Mark Truswell (Chief Executive Officer, Semplice Energy) and Natalie Barker (Founder and Chief Operations Officer, Semplice Energy) and what they have achieved already. We believe that their highly commercial approach and technical expertise will continue to give the company a competitive advantage." BIP is also well-placed to lead the syndication of further rounds of funding as necessary.
In addition, Semplice announces the appointment of Neeta Dalal as Chief Marketing Officer. Ms Dalal joins Semplice with 11 years of marketing experience including a series of positions with Informix, Documentum and EMC Corporation.
About BIP Fund (I) Limited Partnership:
BIP is a privately held business established in 2006. BIP focuses on investments in early stage and start up businesses across a number of sectors including financial services and technology. The directors are active investors working closely with management to build an in-depth understanding of their business so as to add maximum value.
David Johnson started his professional career as a lawyer in the City and the Far East, and has spent the last 10 years as an in-house commercial lawyer first at Virgin Group and then at Capital One.
About Semplice Energy:
Semplice Energy is a provider of technically advanced energy saving and renewable energy solutions to reduce electricity consumption and CO2 emissions. Based in Berkshire, UK, Semplice Energy was founded in 2005 by a team of environmentally conscious technology and corporate investment professionals. Through the team's passion for the environment and in depth technological expertise they are redefining the landscape of energy solutions.
Focusing on the key areas of energy consumption, Semplice Energy works with world class partners such as Steinel, Baldor, Fluoresave, Salicru, Schuco, NeoSave, Fortis Wind Energy, Zephyr and Atlantic Orient Canada. Customers of these energy saving and renewable energy products are seeing significant cost savings through improvements in efficiency, onsite electricity production and a reduction in CO2 output.
Semplice Energy is the trademark of Semplice Energy in the United Kingdom and/or other jurisdictions. All other marks and names mentioned herein may be trademarks of their respective companies.
Posted on November 26, 2007 06:59 AM | Posted to News And Updates | Permalink
Trackback Pings
TrackBack URL for this entry:
http://www.thealarmclock.com/mt/mt-tb.cgi/6421
