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November 09, 2007

German Startup Financed For Mechanical Turk-like Business

The High Tech Gründerfonds let us know that it and two other investors have put in an undisclosed amount of capital into HumanGrid, a startup founded by husband and wife team, Alex and Angelika Linden, that aims to offer a platform for outsourcing small online jobs to workers.

If your familiar with Amazon's Mechanical Turk, then you know what HumanGrid is about.

It has two differences from the US project, according to one of its backers, in that it aims at a "much higher renumeration for the clickworkers" than Mechanical Turk, and it offers automated quality control of the work done.

If Alex Linden's name seems familiar, it is because he was a long-time Gartner analyst. He's the person that came up with the Hype Cycle concept.

We take it that the crowdsourcing hype cycle is at a point where he believes it was worth giving up the corporate world for the riskier startup world.

Last month your a:c euro reporter made 14 cents on Mechanical Turk for four assignments. At the rate she completed the work, it will take her about 99 hours to have enough money to buy the latest Douglas Copeland novel on Amazon.com.

More on HumanGrid at Blognation Germany and on its homepage HumanGrid.

Posted on November 9, 2007 10:15 AM | Posted to News And Updates | Permalink

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