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July 07, 2008
Swiss FlauntR Bought By FotoDesk. Balaji Takes The Helm of FotoDesk
Bal Balaji, CEO of Swiss-based FlauntR, gets in touch to say that his startup FlauntR has been acquired by FotoDesk. FlauntR is an online photo editor. FlauntR.com has tools for editing, styling, and adding text to photos, creating social networking profile pictures, and mobile photos. fFauntR integrates with other photo services like Flickr and Picasa.
In an interview last July, Balaji told us: "Calling flauntR a Photoshop-killer is flattering but inaccurate. Photoshop is a power tool for professionals with a steep learning curve and 600 dollar price-tag to match. FlauntR is a free online creative suite for image editing with one-click effects aimed at consumers."
Hinting that this deal might be coming, Balaji also told us: "flauntR has begun raising a round of funding as backup for the funding provided by DeviceDriven. We have to admit that there are signals of interest in acquiring the company. This is primarily due to its unique position in the digital imaging value chain. So we are also taking an immediate exit possibility seriously."
FotoDesk had also acquired ColorPlaza in June 2008. It does online photo finishing in the European consumer market and was founded in 1999.
Balaji tells us that he has been named CEO of Fotodesk so congrats are due to him and his team.
Read the full interview here.
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Posted on July 7, 2008 05:30 PM | Posted to Online services | Permalink
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