Advertising - Thursday, January 20, 2005
Fucked Company Gives Birth To a .Com
We've been wondering why Fucked Company's Philip Kaplan (aka Pud) has been so poor at keeping his site up-to-date. Now we understand that he is the force behind the ad network Adbrite, formerly MarketBanker. Keeping FC timely might be even harder now that Pud has raised $4M for Adbrite from none other than Sequoia Capital. Adbrite did about $1M in revenues last year and should continue to grow given the great market. However, if/when there is a shakeout, we don't see that Adbrite or most others have anything to differeniate. The game is all about hustle.
Read - Adbrite Funded by Sequoia Capital (WSJ.com - Password protected)
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