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News & Updates - Tuesday, July 25, 2006

CNET Buys UrbanBaby; Chinese Auto Dotcom Xcar

CNET is looking to diversify by purchasing Web publishers outside tech - from food to families to Chinese autos. CNET is doing it the smart way by purchasing the publishers while they can still be had on the cheap.

Of the two publishers that CNET bought this week, China's Xcar gets far more traffic. In fact, there are few if any US-based car review sites that can match Xcar.

UrbanBaby, on the other hand, is an odd choice. It gets very little traffic, which seems to cluster in small, affluent districts on the coasts. The site is founded by Susan Maloney, former Esquire fashion editor, in August 1999.



Read -
CNET Enters Into Parenting Category; Buys UrbanBaby; Buys Chinese Auto Site; Chow.com Launch [by Rafat]
http://www.paidcontent.org/cnet-enters-into-parenting-category-buys-urbanbaby-buys-chinese-auto-site-chowcom-launch (PaidContent)