Video - Tuesday, February 27, 2007
Israel's MATE Video Surveillance Does Head And Car Counts
MATE Intelligent Video has raised $6M in first-round funding led by Infinity Equity Capital, which was joined by I-CSVC and seed backer The Peleg Group. MATE is an Israel-based video surveillance and content analysis startup. The company sells through video distribution channels but also directly - it did a big deal with the government of Turkmenastan to secure an oil distribution facility for example.
MATE's features people counting functionality which helps retailers understand shopping patterns and the effect of advertising campaigns, as well as effectively allocate and manage sales or service personnel. By comparing customer traffic with point-of-sale information, conversion ratio can be obtained. MATE also does car counting which helps manage parking lots by estimating occupancy at each parking level.
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