News & Updates - Thursday, April 19, 2007
Experian Buys Web Analytics' HitWise For $240M

There were rumors last year that HitWise would do an IPO that might value it at around $300M. But today the company was bought by Experian for $240M. Founded in 1997, based in NYC but global thanks to an Ausi CEO, Hitwise sells Internet analytics. Hitwise collects and aggregates information from ISPs on how 25M consumers use and search the Internet in the US, UK, Australia and other countries in Asia Pacific.
Hitwise claims over 1,200 clients including HSBC, AXA, Google, eBay, CBS News, ask.com, IKEA, MTV and Qantas. The top ten clients account for 5% of sales. 43% of sales come from the US, 36% in the UK and 21% from Australia and Asia Pacific.
In the year to March 2007, Hitwise is expected to generate sales of approximately $40M (a year-on-year increase of about 50%) and a small profit. Experian says it expects Hitwise to grow sales by more than 40% in the year to March 2008 and generate EBIT of $12-15M.
Experian has moved aggressively online over the past few years. Some of its acquisitions include PriceGrabber and LowerMyBills.com.
View - Hitwise site
More Recent Articles
XCOR Space Startup Further Funded
Thursday August 21, 2008
For successful tech entrepreneurs and investors 3 trends stand out for their encores: wine, alternative energy and space travel. We are bullish on the alternative energy meme but see space and wine as ego plays with high risk economic upside. We hat... Full Story
Post 9-11 Airport Security Startup Clear Raises $44.4M
Thursday August 21, 2008
On a trip through Denver International this week we couldn't help but be envious of the travelers who were gliding through the Clear line. Some jerk cut in front of our TSA line and of course the line ground to a halt. Another traveler explained that... Full Story
Categories
- Venture Capital (274)
- Advertising (366)
- Aircraft (15)
- Alternative Energy (202)
- ASP (38)
- Batteries (9)
- Biometrics (3)
- Communications (54)
- Digital Hollywood (16)
- Digital Home (32)
- eCommerce (392)
- Educational Software (19)
- eHealth (23)
- Email Software (5)
- Enterprise Software (226)
- Euro Ventures (80)
- File Sharing (21)
- Financial Software (24)
- Games (156)
- Hardware (44)
- Homeland Security (7)
- IMterviews (6)
- IPO (35)
- Jobs (40)
- Media (305)
- Nanotechnology (14)
- Networking (91)
- News & Updates (1384)
- Online (5)
- Peripherals (36)
- Photo Software (43)
- Publishing (7)
- RFID (3)
- Robots (15)
- Satellites (7)
- Search (187)
- Security (87)
- Semiconductors (68)
- Social Networking (377)
- Space (1)
- Sponsored Post (11)
- Storage (32)
- Tech stocks (29)
- Telecom Equipment (10)
- Video (203)
- Voice (64)
- Web 2.0 (101)
- Web Development (5)
- Where Are They Now (29)
- Wireless (347)







Post a comment