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Photo Software - Wednesday, May 9, 2007

Mixercast Launches With $2.6M

mixercast logo.png
San Mateo-based Mixercast (aka Nanocast) has launched in Alpha. The attractive site and UI allows users to mix personal photos and videos with professional photos, videos and music from ABC, National Geographic and others. Widgets can be applied to MySpace and Facebook pages and blogs.

Mixercast was co-founded by CEO Jennifer Cooper, who is a former Yahoo executive who managed the company's broadband video content strategy and left in December. The startup raised $2.6M in funding from ComVentures. She claims to have some top Flash talent on board and we don't doubt it.

Mixercast plans to share advertising revenue with users when they incorporate ad-sponsored images and videos in their Mixercast creations. There are so many companies doing photo slide-shows
and multimedia it is bewildering. Thanks to great reviews, Mixercast will get in front of powerusers, but it will need to do some good partnering and marketing to branch out to the masses.

Read - Exclusive: Former Top Yahoo exec leads MixerCast out of stealth mode (Silicon Valley Watcher)
Read - Mixercast review

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