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Advertising - Friday, May 18, 2007

Rehashed Rumor - GOOG To Buy Feedburner

feedburner.png
Vecosys is reporting on a rumor that Google siting on an announcement that it has acquired Feedburner. This must be the 3rd time that this rumor has circulated over the past year+. We do agree that it is a logical fit. Google likes smart metrics and Feedburner has that plus it has loyal users across the Web. Feedburner doesn't have much in the way of revenues but given M&A valuation benchmarks, Feedburner investors might now negotiate a compelling return.

Read - Vocosys

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