Business.com Being Auctioned With $300-400M Asking Price
It's tough for us to view Business.com as much more than a solid domain name. Sure there is search on the site and plenty of content but from a user perspective its useless to us. But the power of the domain shines through and the site gets traffic. Business.com tell The Wall Street Journal that its 2007 EBIDTA came in about $15M and its online traffic grew by 50% in 2007 over 2006.
The current Business.com was bought by Sky Dayton and Jake Winebaum in 1999 for $7.5M. They let the journal know today that they have tapped Credit Suisse to auction off the business with an expected going rate of $300-400M.
Given a fair valuation, we think this could be a great deal for a media company that could breath some life into the site.
Read - Wall Street Journal story
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