Wireless - Wednesday, September 12, 2007
Venrock Backs Tapioca For Rich Mobile Ads
San Diego-based Tapioca Mobile has raised an undisclosed amount of seed funding from Venrock, reports PEWire. The startup says it will help media companies and advertisers deliver video and rich media to consumers through their cell phones. The company is led by CEO Sachin Deshpande who was Head of BREW Developer Relations at QUALCOMM.
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