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Digital Hollywood - Tuesday, November 6, 2007

Baseball Manager Tony LaRussa Wins Funding For His Film Production Startup RedBird Cinema

You gotta love baseball manager Tony LaRussa. Born in 1994, he still can play like a kid with the best of them, showing up for rock shows as well as launching a film startup called RedBird Cinema (a reference to his affiliation with the St. Louis Cardinals).

Today Sandlot Venture Group said it would fund Red Bird's future films. First up is a feature film based on boxing's, Sugar Ray Leonard based on a screenplay by Pulitzer Prize winning author Buzz Bissinger. After that they plan to produce "Three Nights In August," a screenplay based on Bissinger's bestseller about the 2006 World Series Champion St. Louis Cardinals and its manager Tony La Russa.

Based in Los Gatos, Sandlot Venture Group has raised $25M primarily from Silicon Valley angels who want to invest in film production with an eye on new digital distribution strategies.

View - RedBird site