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Advertising - Friday, November 30, 2007

Chinese Web Video Ad Network AdsIt Funded

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AdsIt says it has raised several million dollars from investors Baidu, Intel Capital and Farallon Capital. AdsIt is the exclusive operator of video ads for Baidu. China Web 2.0 notes that while there are several hundred video sharing sites based on online advertising business model in China, only the leading players such as Tudou, will be able to sell advertisements by themselves. The rest will need to partner with others like AdsIt, which at from this perspective across the Pacific seems to have a fair lead over other startups.

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