Advertising - Friday, January 25, 2008
Lead Gen's Adchemy Raised $19M
Redwood City's Adchemy has raised $19M in Series C led by Mayfield Fund with the deal PE firm Hellman & Friedman and return backer August Capital. Adchemy's angel investors include Georges Harik, co-developer of Google AdSense and Josh Kopelman, co-founder of Half.com. Adchemy has grown big thanks to CPA lead gen deals in financial services and education. Its top clients are include Charter One, The Art Institute Online of Pittsburgh Online Division, Capella University, Saint Leo University and South University.
Adchemy is led by Murthy Nukala who was SVP at Shopping.com. Nukula plans to release a second major product next spring.
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