Advertising - Tuesday, August 19, 2008
SocNet Ad Network Lotame Raises $13M

Lotame has has raised $13M in Series B led by Emergence Capital Partners with return backers Battery Ventures and Hillcrest Management. Lotame is a New York-based online advertising platform focused on social media.
The idea here is compelling to us. It wants to help monetize social networks by gathering information about types of users within social nets. The key is to identify and get in front of the influencers who spread the word about new products. Federated Media has gotten traction by selling advertisers on the idea that by advertising on top blogs they are getting in front of the early stage influencers.
BTW - Lotame stands for Local target media.
Wallstrip interview with Andy Monfried, Lotame President and Founder
View - site
More Recent Articles
Shopping Site Gilt Group Raises $40M at $400M Val
Thursday July 2, 2009
NYC's private shopping firm Gilt Groupe has raised $40M from General Atlantic and Matrix Partners at a $400M valuation. Gilt Groupe provides access, by invitation only, to men’s, women’s and children’s fashion and luxury brands at discount pri... Full Story
AH Belo Joins $2M Investment In Real Estate Search Tool Sawbuck
Thursday July 2, 2009
AH Belo (NYSE: BLC) has led a $2M investment in online real estate brokerage Sawbuck Realty. Sawbuck is an online real estate broker that connects consumers with local real estate agents. Sawbuck takes a cut of any commissions. The company’s servi... Full Story
Categories
- Venture Capital (279)
- Advertising (411)
- Aircraft (15)
- Alternative Energy (233)
- ASP (38)
- Batteries (9)
- Biometrics (3)
- Communications (57)
- Digital Hollywood (16)
- Digital Home (34)
- eCommerce (419)
- Educational Software (25)
- eHealth (25)
- Email Software (5)
- Enterprise Software (240)
- Euro Ventures (81)
- File Sharing (22)
- Financial Software (29)
- Games (171)
- Hardware (44)
- Homeland Security (7)
- IMterviews (6)
- IPO (39)
- Jobs (44)
- Media (334)
- Nanotechnology (14)
- Networking (91)
- News & Updates (1386)
- Online (5)
- Peripherals (38)
- Photo Software (46)
- Publishing (7)
- RFID (3)
- Robots (15)
- Satellites (7)
- Search (196)
- Security (91)
- Semiconductors (70)
- Social Networking (402)
- Space (1)
- Sponsored Post (11)
- Storage (39)
- Tech stocks (176)
- Telecom Equipment (10)
- Transportation (1)
- Video (218)
- Voice (65)
- Web 2.0 (127)
- Web Development (5)
- Where Are They Now (29)
- Wireless (358)







Post a comment