Venture Capital - Friday, March 27, 2009
Trendy Baby Bottle Maker LifeFactory Raises $750K
Sausalito's LifeFactory has raised $750K in seed funding round led by Greenhouse Capital Partners. The startup aims to sell eco-friendly baby products, that are also based on organic materials so that parents feel their infants are safe from hazardous chemicals.
The startup is led by CEO Pam Wong Marcus who was a pediatric physical therapist. We think its BPA free baby bottles are a winner. They are expensive but parents from the middle class on on will throw down cash to make sure they don't find out in a decade that their kids were sucking off bad chemicals. The sleeve is also stylish. They benefit from photos of celeb's babies nursing
with the bottles.
Babylife/
$18 bucks a pop
We note that just yesterday, UpSpring Baby, out of Austin, TX raised $4M in Series C. It also makes products for the health and safety of infants, toddlers and parents.
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