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eCommerce - Friday, July 17, 2009

PriceDrip Seed Funded For Take On Swoopo's Reverse Auction Biz

pricedrip.png
Monroe Township, NJ's PriceDrip has raised an undisclosed amount of seed funding from 2G Associates. PriceDrip acknowledges that it competes with Swoopo in what has become known as the pay-to-bid reverse auction space. The concept is that auction prices drop as bidders pony up and contribute to the sellers cost. It has worked very well for Swoopo. PriceDrip says it is better because it provides more information on how likely you are to win the product. They also say that ads contribute to lowering item costs, although we don't buy that for a second. For every thousand visits to a product page they get only a few bucks at best.

The startup is led by Shamoon Siddiqui who was COO and Co-founder of BookSwim, an online lending library.

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i joined pricedrip.com, for free, i bought a bid pack for $10.00. i was skeptical at first, but i bid very low on an apple mac pro, originally priced at about $2500.00, i bid $1432.10, and won it...they shipped it to me for free...shipping is always free....ya gotta love it !!!!

Posted by: bill ciampa at July 17, 2009 03:52 PM

This business model is gambling, plain and simple. (PriceDrip's explanation of 'odds', ironically highlights the gambling aspect, while attempting to reduce it. )

Anyone who thinks product-based online casinos like Swoopo are good long term investments had better have friends in DC.

Posted by: Popo at July 19, 2009 03:09 AM

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